As we approach the PGA Golf Show in Orlando, Rick is joined by Brendan McCarthy of KemperSports. Brendan is the National Director of Marketing and Sales and there is no better person to talk the business of golf as we look ahead to 2019.
Brendan McCarthy joined KemperSports in 2009 as a Regional Sales and Marketing Director and was promoted to serve as the National Director of Marketing and Sales. Mr. McCarthy has over 20 years of hospitality industry experience driving revenue and brand engagement results for resorts, private clubs and daily-fee operations. Brendan specializes in using data analysis to drive marketing and sales improvement. Previously, Brendan was a Director of Marketing for Vail Resorts and he earned both his MBA and BSBA from the University of Denver. Brendan is married with two young children living in the greater Chicago area where he volunteers as a youth sports coach and has served on the Youth Advisory Board for the First Tee of Greater Chicago and as a Commissioner for the Village of Wilmette Transportation Commission.
Founded in 1978, KemperSports has a rich history as a family-owned business with more than 7,000 staff members. From our first development project at Kemper Lakes Golf Course to our award-winning portfolio of over 130 facilities, including many nationally-ranked courses and tournament venues, our clients are at the core of the KemperSports family.
With a longstanding history of innovation and superior client solutions, KemperSports takes a unique, customized approach to each client. We employ the best people in the industry and provide ongoing education and continual review of processes to provide our clients with operational excellence and exceptional customer experience.
Mr. McCarthy is based in the KemperSports Northbrook, IL office.
He and Rick talk about the state of golf, what KemperSports is looking to do in the future and getting the word out about being a lifetime and family sport.