Paul Shirley, Author, ‘The Process is the Product’ and Basketball Opinions



Rick is joined by Paul Shirley this week as he has a new book!

The Process is the Product.

Here’s the lesson Paul Shirley has learned: it doesn’t matter if it’s professional sports, writing, public speaking, engineering, or acting—there will never be enough money, fame, or success to justify all the work if you can’t enjoy the work itself. You have to fall in love with the process.

In The Process Is The Product, Paul shares the stories of failure and rebirth that have taught him this lesson with one goal in mind: helping you fall in love with your process so you can find meaning, finish projects, and accomplish the goals you set for yourself.

Featuring plenty of humor, humility, and outside sources, this is a book designed to equip readers with the tools to break big projects into smaller tasks while learning to love the work along the way.

Shirley talks his current book, his past book and some of the surprising early season success of the 2021-22 Iowa State Men’s Basketball Team. They are enjoying the “process.”

Shirley played for 17 professional basketball teams in a nine-year career, including stops in Spain, Greece, Russia, and with three teams in the NBA. He’s the author of two works of nonfiction: Can I Keep My Jersey? and Stories I Tell On Dates.